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Medavie becomes new title sponsor of the Blue Nose Marathon

Blue Nose Marathon is proud to announce Medavie as the new title sponsor of the Blue Nose Marathon, Atlantic Canada’s largest annual running and walking event based out of Halifax, Nova Scotia, to be known as the Medavie Blue Nose Marathon. 

“We’re thrilled to have Medavie on board as our title sponsor,” said Sherri Robbins, Executive Director, Blue Nose Marathon. “As our partner for the last 13 years, they continue to demonstrate their commitment to helping people live healthier lives and fostering community engagement – those actions align perfectly with what drives us at Blue Nose Marathon.” 

Through this partnership, Medavie will empower charities in the Blue Nose Giv’er Charity Challenge by offering added support and race entries to help expand their reach and fundraising impact. Together, they’re strengthening a platform where every charity—no matter its size—can make a meaningful difference. 

Medavie’s partnership with the Blue Nose Marathon goes beyond race day. It’s about championing a movement—one that builds healthier communities, promotes equitable access to care, and creates a future where every Canadian can thrive. 

“At Medavie, our mission is rooted in improving the wellbeing of Canadians,” said Patty Faith, Chief Brand and Reputation Officer, Medavie. “We believe health is a shared responsibility, and our sponsorship of the Blue Nose Marathon reflects that belief in action. This partnership is a celebration of active living, community spirit, and inclusive wellness; values that are deeply embedded in everything we do.” 

The Medavie Blue Nose Marathon will take place May 15-17, 2026. Registration opens October 15, 2025. 

Those interested in participating in one of the six Medavie Blue Nose Marathon events can visit www.bluenosemarathon.com. If your organization would like to learn more about this partnership and get involved, please contact the Blue Nose team at admin@bluenosemarathon.com or 902-496-1889. 

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About the Blue Nose Marathon 
The Blue Nose Marathon, known as ‘the people’s marathon’, is the signature event of Blue Nose. This event welcomes all ages, abilities, and fitness levels, traditionally occurring annually on Victoria Day weekend. Blue Nose Marathon is a community-based and volunteer-driven organization. The organization also owns and operates other running and walking events, including the Valley Harvest Marathon, Night Owl, Not Since Moses, and Beat Beethoven. 

Media Contact 
Sherri Robbins, Executive Director 
Blue Nose Marathon 
902-496-1889 
sherri@bluenosemarathon.com 

About Medavie 
Medavie is a national health solutions partner and innovative leader in healthcare delivery, benefits management, health management, and primary care. Backed by the strength of a team of 9,900+ professionals from coast to coast, we’re committed to improving the wellbeing of Canadians so that every life can be lived to the fullest. Medavie provides all-in-one private health insurance, public health administration, emergency medical services as Canada's largest contracted provider, as well as primary care, community health, mental health and addictions solutions, medical communications, and clinical training. As a not-for-profit organization, Medavie is one of Canada’s Top 100 Employers, certified by Imagine Canada for philanthropy and community engagement, and Rainbow Registered as an organization that champions diversity, equity, and inclusion. 

Media Contact 
Allison Garber, Senior Communications Advisor 
902-221-5254 
allison.garber@medavie.ca 

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