The Blue Nose Marathon, Atlantic Canada’s largest running and walking event, has a new name and a new partner. Medavie is now the official title sponsor, and the annual event will be known as the Medavie Blue Nose Marathon. But this partnership is about more than just race day — it’s about building healthier communities. In this segment of Medavie Health Connect on CTV, Aaron Veinotte, Director of Brand and Creative Services at Medavie, and Sherri Robbins, Executive Director of the Blue Nose Marathon, share what this exciting new chapter means for runners, walkers, and the community as a whole.
