Women at Medavie who “Choose to Challenge”

International Women’s Day is an important day to celebrate women's achievement, raise awareness about women's equality, lobby for greater gender parity and fundraise for female-focused charities. This year’s theme is “Choose to Challenge”, recognizing that from challenge comes change.

We invited some of our champions in health care at Medavie to tell us how they choose to challenge gender inequality. Here’s what they had to say.

IWD2021 Colleen 531x628

“Women still need to push a little bit harder and speak a little bit louder. I encourage all women to find their voice, share their ideas and not be afraid to stand out.”

Colleen Adams

Manager, Health & Digital Product Solutions
Medavie Blue Cross

IWD2021 Holly 531x628

"To succeed you need self-confidence, determination, and motivation. When others say you cannot, a strong woman will say — Maybe you cannot, but I have no doubt that I can.”

Holly Poirier

Paramedic
Medavie Health Services West

IWD2021 Tammy 531x628

“I #ChooseToChallenge by using my voice more strongly; owning and sharing my personal perspectives and views as a woman and not allowing myself to defer to other colleagues simply because I am outnumbered at the table.”

Tammy Conistis

Director, CMPO & IT Business Services
Medavie Blue Cross

IWD2021 Sophie 531x628

“…I challenge my sons on how they perceive the world. Great family discussions are creating awareness about everyone’s reality and each of us is coming out with a richer perspective.”

Sophie Gravel

Manager, HR Business Partnerships
Medavie Blue Cross

IWD2021 Ginette 531x628

“I choose to proactively go out of my way to lift other women up for them to embark on opportunities to become and continue to be powerful leaders.”

Ginette Pellerin

Vice-President Operations, Extra-Mural Program
Medavie Health Services New Brunswick

IWD2021 Marie Helene 531x628

“I voice my opinions and own my space in discussions.”

Marie-Hélène Dugal

Product Portfolio Manager, Drug Management Solutions
Medavie Blue Cross


Our Mission is to Improve the Wellbeing of Canadians.

Medavie is a health company that oversees Medavie Blue Cross and Medavie Health Services. Together, we’re bringing Canadians better health and access to care.