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Living Fully with Joy: Rosann’s Story

Some people find perspective in a boardroom. 

Rosann Savidant found it midair, tumbling through blue sky, strapped to a parachute. 

It wasn’t just a bucket list moment — it was a declaration. A reminder to do what brings you joy and connect with your purpose.

That same adventurous yet grounded energy fuels both her dynamic career at Medavie and her personal life. Whether diving into a new project or supporting a colleague, she’s driven by a belief in meaningful work — the kind that resonates beyond the day-to-day and connects to something deeper.

Team pride

A seasoned professional, Rosann was recently promoted to the position of Manager, Marketing (Group Insurance) at Medavie. She leads a team of marketing professionals, overseeing a wide range of responsibilities, including initiatives like event management, digital and email marketing, sales support, and industry sponsorships. 

Her pride in her team is obvious. She beams when discussing their recent victories, including the successful Benefits Together conference series, which is consistently ranked as a premier event by the benefits advisor community.

“Our team is small enough to be nimble and responsive,” Rosann says. “We’re trusted and respected by our partners. We have strong leadership and a real commitment to supporting innovation and professional development.”

It’s that same innovation that helped Rosann earn her Chartered Marketer designation and dive into emerging technologies like AI, which she now uses to enhance strategic planning, writing, and brainstorming.

“A game-changer,” she says. “It’s energized our whole team.”

Her career path to Medavie began after two decades in digital and print media. Making the shift in 2018 was, she says, a 'leap of faith' — moving from sales to a mission-driven organization. 

Rosann Savidant

“That’s the core of why I’m so happy to work here. I love that the mission to improve the wellbeing of Canadians is so authentic. These aren’t just words on a page. People connect with that mission. They’re inspired by it. They’re proud of it. It gives meaning and purpose — and I feel that deeply, too.”

A family of ambassadors 

Rosann was born in Ottawa and grew up in Prince Edward Island. She now lives in Port Williams, Nova Scotia, with her husband, Paul Keddy, who also works for Medavie in IT. She’s a proud mom of four kids — “two bio and two bonus.”

“We are ambassadors for Medavie as an employer,” Rosann says. Her daughter was also employed at Medavie’s contact centre before resuming her university studies.

“I feel at home here. I feel like I can be myself. I get to do work that’s more aligned with my values.”

The couple work from home in side-by-side offices. His is filled with Star Wars memorabilia and Marvel Comics artwork, while hers is an elegant space filled with her late mother’s paintings.

Rosann remembers peaceful summers spent on the beaches of PEI, where her mother, a professional artist, would set up an easel and paint while Rosann and her sister played nearby. “My dad, who was an accountant, might come join us after work, and we’d have a picnic supper on the sand and go for a swim together.”

Rosann credits her family background for her special mix of creative and logical thinking — a trait that’s helped her explore wide-ranging interests and varied careers.

Her journey, however, has not always been straightforward. 

At the age of 18, Rosann faced significant challenges related to her mental health. With the support of her family and professional therapy, she turned a new page in her life.

After two years in banking, Rosann took a bold leap and left to spend six months backpacking across Europe. Feeling energized, she returned home and finished her business degree. 

But this time, she didn’t just hit the books — she also jumped into adventure. She learned how to ski, mastered the basics of rock climbing, and even took a skydiving course.

Rock climping at the Acadia National Park, Bar Harbour Maine, Summer of 1994

“I jumped out of a plane, and I couldn't wait to do it again.”

Sadly, Rosann’s mother passed away suddenly at the age of 51 due to a ventricular arrhythmia — a profound loss that reshaped her priorities and perspective.

She knew then that life is too short to spend on work that lacks purpose. 

Wrapping up her post-secondary education, Rosann focused on building a fast-moving career in tourism, advertising, and publishing. But it was her lived experience — navigating personal and family health challenges — that drew her to Medavie, where she now finds deep meaning in helping improve access to care for working Canadians. 

“Being in a role where I can be part of improving access to care for working Canadians is truly meaningful work.”

Compassion and supports

Rosann calls herself an “advocate for compassion,” and knows from first-hand experience that “it’s not easy to stay healthy; it's complicated, and people need support.”

Health challenges have touched many parts of Rosann’s life. In addition to losing her mother to complications from multiple chronic conditions, her husband lives with asthma, and she has children who live with neurodivergency, including ADHD, autism, as well as co-occurring mental health challenges. She herself lives with Type 2 diabetes and is navigating menopause.

“The saying ‘health is wealth’ is very, very real to me.”

Rosann prioritizes her own health and her family's wellbeing, making the most of their workplace health insurance to support their physical, mental, financial, and social health. 

Through Connected Care, she found Sano Midlife especially helpful during perimenopause and menopause, and her children benefited from Beyond ADHD for their ADHD assessments and treatment.

“We’re an example of today's modern family with pretty typical experiences and life events. We are grateful to be well-supported by a comprehensive benefits plan and flexible work-from-home options.”

Healthy joys

By staying active all year round, she and her family maintain their health. They ski, snowboard (Rosann was a youth ski instructor for five years at Martock where her children taught snowboard lessons), swim, hike, or go rock climbing at the local gym. 

Rosann’s kids love to brag about their ‘old lady mom’ who can still climb all the way to the top of the wall.

Travel is still a passion. Rosann has gone parasailing in Switzerland and ziplined across the SkyDome. She and her husband often take “short trips” around the Maritimes and love any chance they get to walk along a beach. 

She also enjoys the simple things like reading, puttering in her garden, and walking in her neighbourhood or on the riverside trail nearby. She sees housework and yard work as a chance to keep fit, joking that having a laundry room in the basement of a busy two-story home helps. She and Paul also regularly do a yoga-like routine in their “zen den.”

“Building a beautiful, active life with meaningful personal connections is important to me, and good health and a healthy workplace are foundational parts of that.”

Through a focus on purpose, balance, and wellbeing, Rosann has built a rewarding career and a fulfilling personal life. Her perspective on life is simple:

“Pay attention to the things that bring you joy—and do more of that, if you can.”

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